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Opening of New Phase I Building of Barkath Coro Manufacturing Sdn Bhd
Date: 08 April 2014
Venue: 1140, Lorong Perusahaan Sungai Lokan 5 Kawasan Perusahaan Sungai Lokan Mk 16, Off Jalan Bagan Lallang, Butterworth.

First of all, I want to thank all of you for accepting our invitation, especially those who come from far away and have travelled many hours to be present at our inauguration of our new Sunquick factory. We are grateful to our Chief Minister of Penang to join us today in our another remarkable milestone of Barkath Co-Ro Manufacturing Sdn Bhd. Let me just start my speech with a brief history of Barkath CoRo Manufacturing Sdn Bhd.

Barkath CoRo Manufacturing Sdn Bhd is a joint venture between CoRo Foods Denmark and Kumpulan Barkath Sdn Bhd.

Kumpulan Barkath Sdn Bhd is one of the oldest family owned company in Penang which was started by my late father Haji Abu Backer Hussien in the 1940’s and today the company has grown into prominent manufacturing with large distribution network with 5 branches in Malaysia and operations throughout Asean countries.

We started Sunquick since early 70’s during my late father’s time as a distributor in Penang during the month of Ramadan. At that time Sunquick is still new and unknown product in Malaysia.

Malaysian had gradually accepted Sunquick as a household drink in the 80’s. Sunquick brand has generated substantial goodwill in the local market throughout the years. Due to huge demand in the local market, we have decided to build Barkath Foods factory Penang to manufacture the drinks locally.

Subsequently in the 90’s, our old factory ran out of capacity. For that reason, we approached CoRo Denmark, the brand owner of Sunquick, to enter into a joint venture with us to build a factory to manufacture the drinks in Malaysia. This new joint venture built a new factory in 1993 which is our existing factory and the opening was officiated by then our Prime Minister, Tun Dr Mahathir.

My deepest gratitude to the founder of CoRo Foods Denmark, the late Mr.Jep Petersen whom was very close to my late father. Both of them had a long term vision of developing Sunquick into a successful brand in Malaysia. They have mutual confidence and trust in each other and knew that one day Sunquick will be a famous and popular brand in Malaysia.

Today I am proud to say that we did not let them down, we built and materialize their vision, making it a great accomplishment as can be witnessed by all of us today. I am sure that if this atmosphere of trust and cooperation which has been created, maintained through continuous support and understanding, we can make Sunquick the number one household brand in Malaysia for many generations to come.

Today mark a remarkable milestone for the company of the inauguration the opening of its new modern state of art Sunquick factory officiated by our Chief Minister YB Lim Guan Eng and the Ambassador of Denmark. It also marked a successful joint venture of a Malaysian and Danish company of which we have together overcome diversities and challenges in the last 24 years and I believe many more decades to come.

Barkath CoRo’s manufacturing empire comprises 12 lines with diversified flavors production with our flagship flavor SQ orange, which is produce by us in Malaysia under license from CoRo Foods Denmark and today we are a prominent market leader with 44% of the market share in Malaysia.

The product development and promotional program are been jointly developed and the most successful one are the jug which has been produced in more than 3.5 million pieces, and not only distributed in Malaysia but also to our partners around the world.

This new modern state of art factory is producing 5 times more than our old factory did so it has been some very successful years.

During the last 24 years the factory received numerous awards. Let me mention some of the most prestigious ones as follows :

- The National Productivity Award in 1993 as the factory with the highest productivity growth in Malaysia.
- The Enterprise 50 award in 2006 as the 27th best managed factory in Malaysia.
- The Europe Trade Award in 2007 for highest excellence in Malaysia.
- The FMM Excellence Award in 2013 as the manufacturer of the year.

Apart from that the factory is ISO 9001 2008 certified, HACCP certified and of course HALAL certified.

We had elevated our approach and innovate from Sunquick fruit juice to food applications and Ready to Drink with dispenser segment through our latest Barkath food service venture. This will create opportunity for consumptions out of home as well.

We had also been hosting Variarasa program over the past 2 years with celebrity Chefs as Chef Zam, Chef Wan and other celebrities to present the cooked recipes for different types of food, desserts and cocktails. We had received more than few million online participations during the programme, which had created history for Sunquick products, acceptance the food application and drinks segments simultaneously which is the first in the world.

We will continue to innovate and stay ahead as the market leader whilst fully optimize the technical know how with our Danish partners and showcase to the world Penang is the “Home of Sunquick”.

This will be in line with our Chief Minister’s ideology to transform Penang to a IT-BPO hub to seek a convergence of not only the manufacturing sector but also both services and government sector. We are doing our part for Penang’s future and prosperity in bringing together a first class convergence manufacturing and services both efficiency driven and innovation driven.

We are also exploring actively export markets and we have been able to capture these markets not only because of our low production cost but also because of the good production environment in Penang.

Being the sole distributor of Sunquick, Barkath Group is proud to say that we are able to stay in this competitive business by performing our distribution services in the most efficient manner. Kumpulan Barkath will be celebrating its 75 years anniversary in 2015. Our winning formula is the ‘team spirit’ created within the company and our external partners namely our vendors, dealers and customers who show with every action, the pleasure and pride they feel being part of our group.

We are here today to inaugurate this new modern factory, we owe it our customers who have confirmed their trust and confidence in us to continue their support to purchase and value our products.

With this I will end my speech by conveying special thanks to our Chief Minister of Penang, Ambassador of Denmark and all our distinguished guest for taking time in joining us in the opening of our new factory.

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Opening ceremony – Barkath Foods Sdn. Bhd
Date: 11th December 2013
Venue: Lot 3044, P.T. 6 (H.S. (D) 27217) Mukim 1, Bandar Seberang Jaya, Seberang Perai Tengah

Historically, Barkath Group started off with a family store set up by the founder, my late father Allahyarham Haji Abu Backer in 1940. It was a very simple and humble sundry store namely Barkath Stores. As a cottage factory, Barkath Food started at my father’s residence situated at Macalister Road in Penang. In the earlier day we were only assisted by 10 workers.

The founder Allahyarham Haji Abu Backer Bin Mohd Hussain, was a visionary entrepreneur, he has expanded his business steadily, progressively and rapidly. Then the new beginning of the group shine when we obtained the rights to distribute HACKS in ASEAN region.

From a store involves in basic trading in 1940, Barkath Store has venture into food manufacturing whereby Barkath Foods Sdn Bhd was established in 1960. Barkath Foods Sdn Bhd involves in manufacturing of foods products such as pasta, baking products, sauce and many other dry food products. As at to date, we have about 30 items range of products.

The group has grown and keeps continuing expanding its business. We have to upkeep our position in the industry as to be competitive at all time. Knowing that, the group has always looking at the future in our business plan and part of it is this building.

The day 11 January 2011, at this same place we had a ground breaking ceremony. And today, I am proudly to announce that we have accomplished one of our missions to bring Barkath Group to a greater heights. We are now witnessing the symbol of our success, The Barkath Foods Sdn Bhd, newly factory which is located at the prime industry park in Seberang Jaya, Penang.

We have invested about RM12 million in this building which was built on a 3 acres land area. The factory has been equipped with the modern technologies equipments which are according to the international food industry standard and specifications. Therefore, I may say that we are capable to produce the high quality of products in order to be competitive in this industry. With this, I am confident that we are capable to meet up the demand of the local and international market such as ASEAN countries, Middle East and others regions. I am proud to say that Barkath Groups of Companies has been certified with HALAL certification, ISO and HACCP.

As at to date, we are at the final stage of discussion involves in franchising with the oversea food processing companies. InsyaAllah, soon all these will be materialized.

Barkath Foods factory is also a building house for Butterworth Depot which will cover the Northern Region distributions area such as Perlis, Kedah and Penang.

Our next mission in 2014 will be the completion of Barkath Co-Ro’s building extension and last but not least is HACKS new building at Bukit Minyak area in the year 2015, together with the conjunction of Barkath Groups of Companies 75th anniversary.

The year 2014 is only around the corner, I believe that with the blessing from Allah s.w.t. and together with strong support from family members, friends, loyal customers, dealers, consumers and not forgetting work forces of Barkath Group, we would be able to move forwards towards a greater challenge for a batter future of Barkath Group.

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(70th anniversary dinner-10.10.2010) at Hotel Equatorial Penang.
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